OUR BUSINESS
Partnerships
|
PARTNERSHIPS
In a market where companies increasingly join forces as a strategic
lever for success, Alitalia’s choice to become part of an important
alliance such as SkyTeam is not only a great competitive
opportunity, but also a wise company decision, based on its
strength and capacity. The Company is now well-placed to achieve an
important objective – that of keeping up its leading position in
the panorama of international air transport, especially by offering
its customers a quality
service.
This choice regarding quality and development is part of a
long-term plan that puts Alitalia alongside other international
carriers (through code-sharing on specific segments of the market)
or other large service companies (through agreements that have
gradually enhanced the MilleMiglia program for frequent-flyers) in
order to offer customers a wide range of services throughout their
journeys, both on the ground and in the air.
The “multiplier” effect these partnerships are able to produce in
terms of products (routes, frequencies, destinations) and services
(accessibility, innovation) represents a major source of
development, which Alitalia’s constant attention to the needs of
the customer will translate into valuable benefits for the future. | | |
|